Creative ideas and designs often start in the minds of many independent artists with little or no resources to get their creations widespread. Especially on a campus setting, many students with unique concepts might not know where to start. Organizations like the Devolution Project specialize in providing early-stage designers with a low-cost entry into a related marketplace – in this case, the graphic apparel industry.
Devolution Project offers a simple way for new designers to submit their creations and start their own brand by providing production, marketing, sales and distribution services. Their 2014 Student Design Competition, which started in February, provides students the opportunity to win their own apparel line. The winner will have access to Devolution Project’s resources for free and will receive the same assistance provided to paying users to help students launch their brand into a successful business.
The process to enter the competition is simple: design a six piece graphic apparel line using the blank apparel templates available on the Devolution Project website. Entries must include the entrant’s name, school, year of study and the major/minor the student is in. Submitted entries will be displayed on the Project’s Facebook page until April 20, where the top five up-voted designs will enter the final round. There, Devolution Project will post the designs across various social media platforms and collect votes to determine the winner – which will be announced May 1, 2014.
The winner’s brand will be produced and placed on sale June 1, while also receiving 50 percent of the gross profits. Details for this year’s competition can be found here.